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Podcast

How Suji Sanjeevan Sparked the Light & Glo Candle Story

By May 12, 2025July 26th, 2025No Comments

In the latest Hear Me ROAR episode, Suji Sanjeevan shares how she transformed a home‑made hobby into Light & Glo. Designs, turning kitchen craft into Australia’s go‑to artisan fragrance house.

Suji and her husband Jeeva:

Both medically trained, founded Light & Glo in Melbourne in December 2015 during maternity leave, investing just $237 to start their venture .

Their scientific backgrounds in clinical research and allergy medicine allowed them to bring a unique sensory‑scientific approach to creating soy‑wax, wood‑wick candles and bespoke Eau de Parfum.

The Launch

When Suji launched the Light & Glo candle story, she didn’t just build a business -she created an experience. Her candles are designed around how scents trigger dopamine and serotonin, and evoke memory and calm.

The brand quickly won awards – pointing to its quality and innovation – and expanded into wholesale retail across more than 150 stores in Australia

In 2020, Suji and Jeeva launched BrandScent – a scent marketing agency providing signature fragrance identities for clients like American Express, Chandon, Arnott’s and Mimosa Homes. Their Shark Tank Australia pitch in 2023 sealed it: a $175,000 investment from Robert Herjavec validated their vision and accelerated national reach.

On The Pod

In Hear Me ROAR, Suji dives into balancing motherhood, business and creativity – even while scaling two distinct ventures. She speaks candidly about the pressures of cultural expectations, the leap from clinical research to entrepreneurship, and how resilience – fuelled by immigrant grit – became their superpower.

The result: a compelling Light & Glo candle story grounded in purpose, science and sensory storytelling. Suji’s journey is a masterclass in what happens when culture, creativity and hustle collide. Whether you’re charting your first side‑hustle or steering a scaling start‑up, this episode offers insight, momentum and real‑life grit.

Tune in to Hear Me ROAR with Suji Sanjeevan for laughter, learnings, and ignition. 🔥